For the very first time ZUS Coffee Will open its first branch in Brunei towards the end of this year 2024. Surely this is good news that all citizens of Brunei Darussalam are looking forward. By the end of this year, Bruneians will no longer need to cross the border to Miri to get a ‘ZUS fix’ because the first branch of ZUS Coffee will open around September until the end of this year.
In addition to Brunei, ZUS Coffee will also open their first branch in Singapore at the same time. This is an important step in their international expansion plans. What a very fast and progressive movement made by this company.
On top of that, the company is also in active discussions with potential partners in other international markets and expects to serve more customers in new geographies in 2025. In addition, this local Malaysian coffee chain has also received new investments worth RM250 million from the Retirement Fund (KWAP), KV Asia Capital, and Kapal Api Group to support their global expansion.
Introduction
ZUS Coffee is Malaysian coffee shop chain based in Shah Alam, Selangor Malaysia. The coffee shop back then open for the first time in Binjai Kuala Lumpur in 2019. ZUS Coffee is among the best and top coffee shops in Malaysia due to their services, price and also the unique taste of their coffees.
Malaysia Branch
As of September 2024, ZUS Coffee has several branches in Malaysia mostly presence in the urban cities in Malaysia. In total ZUS Coffee have almost 554 stores all across Malaysia.
Brunei Branch
ZUS Coffee Brunei branch most probably will be in Bandar Seri Begawan. This will be the first branch of ZUS Coffee in Brunei. The idea to expand the business in Brunei is a good move by the management since there a lot Bruneians also prefer to cross the boarder to Miri Sarawak just to have their favourite ZUS Coffee.
The Philippines is the first foreign country tracked by ZUS Coffee
In 2023, ZUS Coffee has launched their first store in the Philippines and has received an overwhelming response in terms of brand and product. Currently, they operate 50 stores in the Philippines and aspire to become the market leader in the country within the next three years.
In total, ZUS Coffee operates approximately 600 stores across the region and is actively expanding their store portfolio in Malaysia.
ZUS Coffee name to the world stage
Founder and chief executive officer of ZUS Coffee, Ian Chua, stated that this partnership will not only expand their core coffee business, but also facilitate entry into new areas such as fast moving consumer goods (FMCG).
KWAP’s chief investment officer, Hazman Hilmi, stated that the domestic focus is to help local Malaysian companies such as ZUS Coffee to strengthen their presence by expanding their network of stores across the country. Internationally, they are eager to help the brand expand its footprint into new markets around the world.
Through a survey on social media, Bruneians who want to taste ZUS Coffee now have to place an order through a ‘personal shopper’ who buys it in bulk at ZUS Coffee’s Miri branch. Later it will open in Brunei, no need to cross the border just to buy a cup of ZUS coffee.
Conclusions
As a Malaysia local coffee shop brand that growing in short period of time, ZUS Coffee can become the new competitor for other international Coffee Shops. Within five years, this company keep growing and the acceptance from inside and outside the country towards their products makes them become one of among the successful new company in Malaysia.
I hope you gained something from this article. If you mind to share your thoughts or have more inquires related to this article please drop your comments below or else, you may contact us by hit on “Contact Us” button on the tab menus.
Have new thing to share? Let’s Kongsi Lah!
